why you should add serums to your beauty routine - the patranila project

How To Add Serums to Your Beauty Routine & Change Your Skin Forever

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Great skin. Everybody wants it, some people have it and we all work to protect and perfect the skin we’re in. Beauty breakthroughs happen all the time and beauty routines change with the latest obsession but one desire remains constant. Efficacy. Effective ingredients never go out of style and getting them onto and into your skin is job number one. For that, beauty gurus (ahem!) and skincare professionals alike recommend that you add serums to your beauty routine. Immediately!

Why You Should Add Serums to Your Beauty Routine

You may be wondering just what serums are and how they’re different from lotions and creams. The biggest difference between a serum and a lotion/cream is what the serum formulation does not contain. Serums leave out airtight moisturizing ingredients like mineral oil or petrolatum that are used to keep water from evaporating. They also contain fewer thickening and lubricating agents like nut oils.

The result is a concentrated, potent formula that delivers the greatest amount of effective ingredients to your skin. Serums are the workhorses of a skincare line and you can think of them as nutrients without the additives.



Which Serum Should You Use?

Just as there are scores of moisturizers designed to treat different skin concerns, so goes the world of serums. Tackling everything from hydrating and softening dry skin to brightening your complexion to minimizing fine lines and wrinkles, serums go to work on those areas to give you the best skin possible. Which one(s) you choose, depends on what skin stresses you’d like to alleviate.

I am a huge fan of the Murad Vita-C Glycolic Serum that delivers a potent dose of Vitamin C that improves radiance, promotes collagen production, and removes dull skin. My general love of Murad skincare products is well documented and this serum is a welcome addition to my daily beauty routine.

Murad Vita-C Glycolic Serum

How to Add Serums to Your Beauty Routine

Now that you’re sold, you want to know how to add a serum to your beauty routine right? It’s easy.

  1. After cleansing (and exfoliating) your face, apply a small amount of serum to your face and neck. Spread it evenly with your fingers and remember that a little goes a long way.
  2. If you have sensitive skin, wait a few minutes before applying the serum. Allowing your skin to dry some will slow down the absorption of the serum and help alleviate any potential skin irritation. If sensitivity is not a concern, get that serum on as quickly as possible for maximum absorption.
  3. Apply your regular moisturizer and eye cream after the serum to make sure the occlusive agents in those products don’t interfere with your serum’s absorption.

Make Up For Ever UltraHD Invisible Cover Foundation | Patranila | Beauty Blogger

Related Post: My Morning Routine for Glowing Skin


Which Serums Are the Best

Of course, not all serums are created equal. In addition to serving many different functions, their prices vary wildly. I suggest first choosing which skin concerns you want to tackle and then finding a serum that fits your budget. Here’s a quick list of beauty editor-approved serums for you to try:

Rodan + Fields Active Hydration Serum. Benefits: Hydration, radiance, and boosts the effectiveness of your skincare regimen. I use this on my cheeks during the dry winter months. See my first impression video here! $108 at Ulta or on Amazon.


Patranila reveals results of her first time using R+F Active Hydration Serum.

the outset total clarity dark spot serum

The Outset Total Clarity Dark Spot Serum. A vitamin C alternative for girlies with sensitive skin. Benefits: Brightens skin tone, protects from blue light, and supports skin repair. $54 at The Outset


add serums to your beauty routine - estee lauder advanced night repair

Estee Lauder Advanced Night Repair is packed with hyaluronic acid and peptides. Benefits: Hydration, visible fine line reduction, skin repair and strengthening. $85 at Nordstrom


ole henriksen truth serum

Ole Henriksen Truth Serum. Benefits: Radiance and brightening. $50 for 1 oz and $24 for .5 oz at Sephora


Remember that you can always add more than one serum to your beauty routine to tackle more than one skin issue at a time. Just don’t over do it! And for the sake of your skin and sanity, be sure to test one product at a time so if you do have a reaction, you’ll know which one is the culprit.

Cheers to better skin in a bottle and remember to pin this post for later!


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7 Comments

  1. This is certainly a well-written article and very thorough. It is really useful to have this on hand when purchasing branded make-up. Many thanks for the informative article.I look forward to your next blog post.

  2. I totally agree with you. Serum is an excellent product but the price tag for serums sometimes put me off and makes me reluctant to add ’em in my skincare regime. Great post though!! <3

    1. Patranila says:

      I totally understand the sticker shock, Azwa. The good thing is that, though they are more expensive, a little bit goes a long way, so the product should last a long time.

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