Protect Your Tresses With L’Oreal Smooth Intense Xtreme Straight Creme

I’m in an official straight hair phase. I wear my hair straight in the fall and winter because it’s impossible to keep my naturally curly hair straight in the summer, humidity in NY being what it is. But, with straight strands comes the risk of heat damage and there are few things worse for curly girls than too much heat. Blow dryers and flat irons wreak havoc on fragile curls, causing dryness, breakage and frizz. Enter heat protectants. I don’t let appliances near my hair without them and today I’m taking a look at Smooth Intense Xtreme Straight Creme from L’Oreal.
L'Oreal Smooth Intense Creme
L’Oreal Paris Smooth Intense Xtreme Straight Creme
Product Claims

Instantly penetrates to silken and straighten with nourishing care. Helps ease blow-drying and flat-ironing as it protects from heat up to 450 degrees Fahrenheit. Tames over-worked, unmanageable hair. When used with the shampoo and conditioner, it helps control frizz for up to 72 hours.

How To Use
Apply a quarter-sized amount to damp hair before blow drying. Do not rinse.

L'Oreal Smooth Intense Xtreme Straight Creme detail
Creamy and rich texture.

My Experience
I applied to my hair while it was still very wet but not soaking wet, working in small sections. Although the instructions recommend applying to damp hair, I found that the extra water helps distribute the product and leads to better blow dry results. The Smooth Intense Xtreme Straight Creme glides on easily and has a rich, silky feel. I was pleased to find that it helped with detangling and made combing/brushing easier. Some heat protectants can be difficult to distribute and can be a little tacky but I didn’t have that worry with this one.

After drying, my hair was soft and bouncy with no hint of build-up or residue. My hair was also straighter than it would have been without the cream which meant less flat ironing to get the look I wanted. As an added bonus, my hair smelled great! I love the fragrance which is strong but not overbearing.

In Summary

  • L’Oreal Smooth Intense Xtreme Straight Creme left my hair soft, nourished and smelling great.
  • Rich cream that aids in detangling and straightening.
  • Retailing for $6.99 for 5.1 ounces, this heat protectant is a wonderful value and is available for purchase here or here.

Here’s to a great hair day! Thanks for reading.

 photo patranila-sig.jpg

More Great Hair Products


  1. this looks really nice! I will have to send to my mom, she has been wanting to try this out.

  2. I like that there is no build-up or residue. I'd try it, definitely!

  3. That looks like a really great product. I love that it protects your hair from heat.

    Michelle F.

  4. I use a straightener on my hair all the time to curl it – so I think I need to save my hair:)

  5. It sounds like a great product. I hate the sticky residue of some products, but this sounds like a great way to smooth out your hair.

  6. I need to tell my sister about this. She tries to straighten her hair with a flat iron often.

  7. I feel like my hair gets beaten down so much with heat that this would be really good to try!

  8. I don't use a blow dryer or flat iron on my hair–but I do TRY to brush it straight. This just might help.

  9. I get keratin treatments to get rid of my natural curls. I have so much hair when it's curly that I would need a lot more than the recommended amount I think.

    1. I absolutely use much more than the recommended amount of everything. I have a lot of hair too so I go through products really quickly.

  10. So I have a very short military haircut. I never put anything on my hair, cause I don't have much. LOL..

  11. My hair is a frizzy mess in winter, any product that helps tame it is good to have in my book!

Leave a Reply

Your email address will not be published. Required fields are marked *